3 articles
In the fraught atmosphere of a trade show, your booth staff may not always remember to thank service people or complaining customers. According to a recent study through the American Marketing Assn., it states that customer gratitude enhances…
Read article →In the end-of-year summations, the one statistic that rankles most is the lead not followed. You developed the lead at a trade show, handed off the information to the Sales department, and they did nothing with it. According…
Read article →Streaming a video on your company web site is just the beginning. Long after the trade show is over, you can use that footage in creative ways to market your business. Use these four tips to help plan…
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